Pigmentation:Pigmentation is great as with most liquid lipsticks, but I did find the lighter shades Candy Man and Sweet Tooth to be a bit less pigmented maybe, as I could see darkness showing through from my pigmented top lip once set.
Formula:The formula sticky with medium thickness, not extremely thin and wet but not thick or dry; L'Oreal Paris say the formula is comfortable to wear and doesn't crack, crumble or flake.I do agree about these claims, however it can get patchy if too many layers are worn or if you press your lips too hard together, because the formula remains a bit sticky, some transfer occurs from one lip to the other.
They are however (surprisingly) transfer proof when not pressed together or rubbed too hard.At the event I even struggled to remove these with pure butter (the only oily thing to hand that could have helped remove the swatches!)They set like paint and don't budge even with oily makeup remover; I used Emma Hardie balm on a cotton bud to remove the lipsticks in between my swatches in the video and even then it took a makeup wipe too!
Finish: Once these set, they still have a slight sheen to it I find and take quite a while to dry.I wouldn't say comfortable matte for me/my lip texture. If I press my lips together there's an ever so slight stickiness to them but not to a point where my lips are left stuck together that I have to part them with force lol.They do dry darker than when first applied which is a good thing with the lighter nude brown shades in my opinion, but if you have lighter lips, do bear this in mind.I worried the Deep Thoughts shade would be too dark for me but if I use one swipe from the wand it looks like a perfect chocolatey brown with the slightestttt hint of a warm pinky undertone.
Scent: These smell intensely like chocolate, almost like chocolate cake mix?Smells sooo good if you're a chocoholic like me, but if you're not into chocolate or fragranced makeup then this may not be for you!
Longevity: L'Oreal claim their lipsticks give 12 hours wear and I'd agree for the most part but of course that's if you're not eating super oily foods.
They're about 90% transfer proof (tested kissing the back of my hand once set and a little transfer occurred) but oily makeup remover is a must with these.
Price: £8.99 each at Boots (currently on offer at Superdrug for £7.99)
Overall rating: As I mention in all my reviews, my number one factor when giving an overall rating is longevity/transfer resistance as I can't afford to have my lipstick transfer on my sons face/clothing when hugging/kissing, but because this transfers a little I have to mark it down a bit.I give these lipsticks 3.5 lipsticks as the formula also remains sticky and not completely matte looking, however it definitely is comfortable and doesn't crack or feel drying. I absolutely LOVE the scent of course so am sure I will find myself reaching to this for a chocolate fix
I give them a 3.5 out of 5:
Have you smelled these lipsticks yet? What are your thoughts?
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